Panasonic organized its second Business Partners meet at Chennai on 16th June, where a total of 100 automotive battery dealers took part of this mega event. Followed by the success of the first dealers meet in Mumbai, this meet provided a platform for dealers across markets, underscoring Panasonic’s efforts to create and drive preference around the usage of Panasonic automotive batteries among the dealer community. It served as a great opportunity for the participants to share best practices, suggestions and expectations from Panasonic while focusing on methods that company is adapting to drive preference for its products in the Indian market.
The keynote address was given by . Masahiro Doi, Managing Director, Panasonic Automotive Systems Asia Pacific and Director India Operations Hidemi Naito, who shared company’s global vision and technological edge of new-gen Automotive Batteries that the company has made available in India and their future plans for Indian market with huge investment for local manufacturing of Automotive Batteries in India. Panasonic invited all business partners collectively make efforts to create a new automotive battery market underscoring Panasonic commitment to offer a better product and lifestyle to the people of India. The Automotive Battery Dealer meet events will continue to touch other major markets of India in coming months to share the vision of Panasonic, “A Better Life, A Better World” with world class battery technology available in India now for Indian consumers.
India has a huge potential for automotive batteries with the market showing great potential and the demand increasing in the time to come. Factors like innovative and value for money technology, easy financing environment for car segment and a relatively low car penetration have been driving the demand in this sector. Panasonic has a strong history of car battery technology across the globe and is the now increasing its focus on India by striving to create a safe, comfortable and an environmental friendly automotive society for its customers. Japans No.1 Automotive Battery manufacturer is already associated with India’s No. 1 car manufacturer Maruti Suzuki for supplies of automotive batteries for both Diesel and Petrol vehicles since 2012.