XPG, in collaboration with Acro Engineering, has introduced the LANCER NEON RGB DDR5 Memory to the Indian market. This advanced DDR5 module is designed for gaming enthusiasts, overclockers, and professionals seeking high-speed performance and cutting-edge technology. It is the world’s first eco-friendly RGB gaming memory, emphasizing both power and sustainability.
The LANCER NEON RGB DDR5 sets a new benchmark by utilizing an environmentally friendly In-Mold Roller (IMR) process. This manufacturing technique minimizes environmental impact while enhancing the module’s durability and premium aesthetics. Built with top-tier memory chips and a robust 10-layer PCB, this module delivers speeds of up to 8,000MT/s, ensuring smooth multitasking, reduced latency, and enhanced system responsiveness.
Designed for seamless performance, this DDR5 module is optimized for intensive gaming, content creation, and professional workloads. It supports Intel XMP 3.0 and AMD EXPO, allowing effortless overclocking with a simple one-click tuning option, eliminating the need for manual BIOS adjustments.
Acro Engineering, as the national distributor, ensures the availability of this DDR5 module across India. With a strong distribution network and a commitment to delivering high-quality technology solutions, this collaboration aims to redefine the gaming experience for Indian users.
One of the standout features of the LANCER NEON RGB DDR5 is its heat-dissipating coating, which reduces temperatures by up to 10%. This advanced cooling technology enhances stability and durability, ensuring optimal performance even under extreme workloads. Additionally, On-die Error Correcting Code (ECC) enhances reliability by automatically detecting and correcting data errors in real-time, improving system stability and data integrity.
The integrated Power Management IC (PMIC) optimizes power efficiency and supply stability, making it more energy-efficient compared to DDR4 modules. Along with its superior performance, the module elevates the visual experience with an industry-leading 60% RGB illumination. Users can personalize their lighting setup with various effects such as static, breathing, and comet modes, or synchronize the lighting with music for a dynamic ambiance.
This module is compatible with RGB control software from major motherboard brands, allowing seamless integration into any gaming setup. The XPG Prime lighting control software further enhances customization options, enabling users to create unique DRAM lighting effects and sync them with other RGB components for a unified and visually appealing gaming rig.
The LANCER NEON RGB DDR5 memory module is a perfect combination of speed, sustainability, and style. With advanced overclocking support, superior cooling technology, and an eco-friendly design, it offers a next-generation gaming and computing experience. Whether for high-performance gaming, professional workloads, or immersive RGB customization, this memory module sets a new standard in the industry.

Mr. Ravvi Dhyani, Country Manager of ADATA said, “We are thrilled to partner with Acro Engineeringin introducing the LANCER NEON RGB DDR5 to the Indian market. This launch marks just the beginning, as we are set to expand aggressively into the flash memory segment, bringing cutting-edge, high-performance, and sustainable solutions to Indian gamers and tech enthusiasts.”

Mr. Charles Wei, Sales Head of ADATA said, “As a brand committed to eco-friendly innovation, XPG continues to lead with sustainable initiatives globally. Now, we are bringing our most advanced products to India, expanding our footprint in this growing market. Our new XPG product line will soon be unveiled, offering cutting-edge performance and sustainability. Over the past year, we have successfully built strong partnerships in India, and we remain dedicated to redefining gaming memory by combining high-performance capabilities with environmentally responsible technology.”

Mr. Himanshu Jain, CEO & Director, Acro Engineering Company, on their long-standing relationship with XPG, one of the top brands recognized for its innovative and superior gaming technologies. “The LANCER NEON RGB DDR5 would be a game-breaker,” he said, adding that the state-of-the-art features, high-speed performance, and eco-friendliness were expected to change the game in the next few years. “We believe that this cutting-edge DDR5 memory will define performance parameters, taking Indian gamers and PC enthusiasts beyond the realms of speed, reliability, and sustainability.”
Covered By: NCN MAGAZINE / XPG
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