Thursday, April 25, 2024
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“ Futurex aims at providing world-class cryptographic data security solutions in the Indian market ”

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Futurex is a leading global provider of cryptographic solutions. With over three decades of presence worldwide, Futurex built a reputation for itself in providing reliable, innovative cryptographic data security solutionsforTier 1 clients in global markets. The company aims at offering exceptional customer service, best-in-class technology and future-minded solutions, giving customers everything they need to secure every aspect of the users’ data systems. In an interaction with Ganesh Karri, Chief Solution Architect, Regional Business Manager (South Asia), Futurex about the company’s initiative and future plan in the Indian market.

“We offer cutting-edge cryptographic devices mainly to Tier 1 customers like banks, payment companies, certifying authorities, e-sign providers, etc who need several compliances. We have strong presence in US and in India we have just put our foot forward and we already have some customers here. In India,we have only two competitors, whose products and services are far below the standards we are maintaining. Our devices are tailor made to meet the needs of Indian customers who have different cultures, literacy rates, price-sensitivities, etc. We feel, now we are in India at the right time when market is maturing for these products,” shares, Ganesh Karri, Chief Solution Architect, Regional Business Manager (South Asia), Futurex

Futurex maintains an unyielding commitment to offering advanced, standards-compliant technology in terms of hardware security modules for payment and general purpose data encryption; key and certificate authority issuance and management; secure, high volume data storage; portable, SCD-based tablets for remote configuration, management and compliant key loading; and high-availability solutions for centralized load balancing, monitoring and disaster recovery.

Karri reveals, “Our hardware security models are manufactured very carefully and sensibly. The moment the device detects a physical attempt to compromise PINs, it immediately tracks it at different levels. The moment you put PIN into the machine, it is immediately encrypted, goes to bank application center and gets authenticated. We have 18 different types of devices. Transaction processing, secure key device, key management systems (where keys are remotely injected), devices of certification & authentication. We also develop the applications needed to be used with the hardware and that is unique with us. We provide turnkey solutions such as injecting security keys. We provide solutions compliant with certifications and security requirements at deferent levels. Our packages are all-in-one single solutions that don’t need third party software or hardware, which none of our competitors are offering.”

Futurex strives to enhance transaction speeds, embrace new technologies and establish innovative standards in the crypto industry. The company is aiming to increase market share by expanding product mix and enhancing the profitability of its business partners.

“Our supply channel consists primarily distributors and SIs. Ours are crypto products which are expensive comparatively, and they are not retail products. Users have to understand how these products work. Our products have to be used in harmony with the applications, not independently. We are in negotiations with big SIs like Wipro, HP, etc. Right now we have two distributors in India, who have the resources and expertise to develop the right products. These partners have been very cooperative and compatible with us. We are also offering cloud services, which others are not offering at present. The small organizations will find our cloud services very convenient and less expensive, and also the cloud ensures real-time availability of our services. In the next two months, we are setting up cloud data centre in London to cover the needs of European customers,” adds Karri.

Futurex follows extensive R&D procedures to provide products that satisfy the most rigorous security requirements with high performance standards. Futurex’s approach to data security is based around hardened, physically reinforced devices that are FIPS 140-2 level 3-validated. The company’s Base Architecture Model while designing products allows for seamless integration into infrastructures across every industry, and built-in forward compatibility means that they will be ready for the future.

“As I already mentioned, we already have some big customers in India. Market is showing a lot of interest in our products. We are also planning events and seminars for our channel partners. We are seeing a lot of opportunities in the wake of The Digital India program and we are very optimistic about our growth and opportunities in the Indian market,” concluded, Karri.

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