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HP expanded its digital press portfolio at Dscoop Asia 2014

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hp_logoHP expanded its digital press portfolio with new HP Indigo solutions to offer customers increased productivity, simplified color management and new capabilities for high-value applications.Building on the success of the flagship HP Indigo 7000 and WS6000 Digital Press series, which have more than 2,000 installations worldwide, new additions include:      The sheet-fed HP Indigo 7800 Digital Press offering printing companies a range of new capabilities, including the ability to print directly on synthetic substrates and plastic cards, and a new color management experience with an in-line spectrophotometer.The roll-fed HP Indigo WS6800 Digital Press that offers label and packaging converters faster turnaround times through automated color management, a wider frame and new ink capabilities for expanded applications.

“Our customers are always considering ways to improve productivity and diversify applications so they can deliver more value to brands and end customers,” said Roy Eitan, director and general manager, Graphics Solutions Business – HP Indigo and Inkjet Digital Press Solutions, Asia Pacific and Japan. “The latest releases of our industry-leading portfolio demonstrate our commitment to providing customers state-of-the-art digital printing technology to meet these needs, while also offering an upgrade path that helps protect their capital investments.”

Dscoop Asia 2014 attendees will be the first in the world to see both the HP Indigo 7800 and WS6800 Digital Presses. The presses will also be showcased at ExpoPrint Latin America, Labelexpo Americas and GRAPH EXPO 2014.

The HP Indigo 7800 Digital Press provides general commercial printers improved productivity, simplified color management and an expanded application gamut.

Offering direct printing on synthetic substrates with One Shot Color technology, the HP Indigo 7800 enables printing companies to print high-value applications, such as plastic cards, overlays, lenticular applications, point-of-sale, premium postcards and more. The press supports HP Indigo ElectroInk Digital Matte for spot coating effects on glossy substrates in addition to other special inks, including HP Indigo ElectroInk Invisible Red and Light Black. The press also features unique special effects for high value applications, including raised print, textured effects and digital water marks.

The HP Indigo 7800 provides automated on-press color management based on an in-line spectrophotometer. Eliminating the need for manual color manipulations, the in-line spectrophotometer and color management tools help to ensure the best possible match to hard-copy proofs, color uniformity within a page, and color consistency between presses and sites to meet strict brand guidelines. The spectrophotometer also streamlines the process for color standards certifications, such as GRACoL and FOGRA.

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