Headphone Zone, India’s first exclusive Headphone and Earphone retail brand, has announced the launch of its online store, www.headphonezone.in. A unique multi brand retail concept that combines Music, Electronics and Fashion, Headphone Zone operates 10 retail stores in Bangalore, Mumbai and Chennai, and now hopes to leverage India’s eCommerce growth by bringing its retail experience across India via the webstore.
“Headphone Zone features over 800 different Headphones, all unique with a point and purpose. Just like no two individuals, their personalities and styles are the same, the same applies to Headphones. Our store’s categories, sound guides, reviews and ratings hopes to bring you the information and knowledge needed to understand that,” says Founder and CEO of Headphone Zone, Raghav Somani.
Headphones are increasingly becoming an important part of daily life, and at Headphone Zone there are 15 different categories including the Diva Collection – an exclusive range for women, Athlete – A sweat resistant range for sportswear, True Sound – Headphones for Audiophiles, Zen – noise cancellation headphones, and Bluetooth, Apple iOS & Android – dedicated categories for mobile phones. Whether a consumer is a fashion conscious music listener, an artist recording a riff in the studio or an audiophile on a business trip there is a specific headphone awaiting each of them.
Headphone Zone partners with international brands like Sennheiser, Sony, Panasonic, JBL, Beyer dynamic, Blaupunkt, Marshall, Monster and Audio-Technica among others. While many brands are traditional Audio and Consumer Electronics stalwarts, newer Lifestyle brands like Urban ears, Skull candy and Ferrari by Logic3 find many takers as well.
The web store features elaborate product descriptions with Ratings, Specifications and a Sound Guide and which provides customers with an in depth understanding of sound, comfort and features. Due importance is given to content; on the quality of information supplied to both laymen and audiophiles alike on the website. This is done in order to allow gadget enthusiasts everywhere to take their music gear seriously, and up the level for good at which purchases are made. The idea is to change the purchase from that which is generally an impulse buy, to one that is carefully thought through.