Thursday, December 8, 2022
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ASUS celebrated International Women’s Day with 75 Global #WomenInEsports

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ASUS Republic of Gamers (ROG) celebrated International Women’s Day month with the #WomenInEsports campaign. The brand hosted a first-of-its-kind All-Women ROG Showdown to celebrate the #WomenInEsports with 75 women-only participants across Southeast Asia nations such as India, Singapore, Vietnam, Philippines, Thailand, Malaysia. The winning team –Nigma Galaxy from Singapore, took home prize money of INR 50,000 followed by the first runner-up team – VLT Asteria from India won INR 25,000. 

The 3-day Valorant tournament kick-started with Qualifiers on March 07, Semi-Finals on 9th March and Grand Finale on 10th March where the budding women esports athletes got a chance to experience ASUS celebrated ROG property, ROG Showdown. The tournament received an overwhelming response from the gaming community across nations and stood as a testimony to ASUS’ commitment towards building a strong gaming ecosystem in India, by raising the bar of the esports infrastructure that wants to help raise awareness and enhance diversity.

Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India
Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India

Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India, said, “We at ASUS strongly believe in empowering the entire community while constantly encouraging more women players to come forward and build their career in esports. Our #WomenInEsports echoes our belief of celebrating women not just one day, but every day. The 3-day tournament was a step towards elevating our official property, ROG Showdown, to women players across countries, cherishing and encouraging their talent in esports. We will continue to strengthen the esports infrastructure and make it more lucrative for the women players.”

#WomenInEsports tournament received immense love and support from Industry professionals and livestream matches were viewed by 25k people during the finale. The campaign reached to more than 1.5lac audience creating good engagement amongst the esports community. To bring more thrill and fun experience, ASUS had also on-boarded female casters for the event. 

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