ADATA Technology announced the launch of ADATA SH14 500GB exclusively on Snapdeal.com, India’s largest online marketplace. With this launch, the company aims to target the on-the-go crowd whose active lifestyle calls for shockproof performance.
ADATA SH14 portable hard drive is an upgraded version of the last year’s industry-acclaimed pioneering water-resistant & shockproof SH93. The new SH14 offers a new approach with the combination of modern style, super speed USB 3.0 interface, and military grade shockproof and water resistant construction. Users need not worry about data loss from accidental drops or spills, which can cause irreparable damage in conventional storage devices.
The SH14 drive exterior is constructed of an uncommon silicone material, providing a smooth surface texture which is unusual in most of the HDDs. The curved grid pattern of the drive body demonstrates an elegance and charm of modern technology, making the SH14 suitable for both active and trendy consumer groups. The SH14 is available in two vibrant colors – Passion Red and Serene Black.
In the performance terms, the SH14 is comparable to a 2.5inch 5,400 RPM hard drive. Utilizing the new generation USB 3.0 transfer interface, it achieves the transfer rate up to 109Mbps and allows quick and easy read/write of complete digital archives data anytime, anywhere. Compared to a standard USB 2.0 device, back up of data files is nearly three times faster, significantly reducing transmission time by 70%.
Sudip De, Vice President at ADATA Technology, India said “We are pleased to announce the launch of SH14 exclusively on Snapdeal.com, India’s largest online market place. ADATA is known for their premium quality product that offers wide range of storage devices. The kind of response we have perceived from our existing line of portable hard drive, we are confident to reach out to a wider consumer base with our new launch.”
Speaking about this, Rishabh Arora, Vice President – Electronics, Snapdeal.com said “The latest product by ADATA – the SH14 portable HDD is a highly innovative product and comes packed with features. The launch of this product on Snapdeal.com is in line with our motto of offering our customers with the highest quality of products at best prices. We are happy to have partnered with ADATA to launch their latest product offering and hope to see a positive response from our users. We look forward to a long term and mutually beneficial relationship”.