This campaign will offer Transcend facebook fans to join in large numbers win fabulous Transcend Gifts,” said Wu. “We wanted to start brand shop in India through our partner. The people can come and feel our product and solution at our brand shop,” he added further.Renowned for devising storage solutions with leading edge technologies to cater to consumer’s varied needs, Transcend offers a full line of standard and proprietary memory modules, USB flash drives and portable hard drives, solid-state disks (SSD), MP3 players, flash memory cards, card readers, and multimedia products.

 “Now we are planning to launch external SSD-64GB. It is very unique product. The advantages of solid-state technology have been known to the military for years. Now Transcend brings these advantages straight to your computer. Conventional hard drives rely on mechanical parts that limit speed and break down easily. Solid State Drives (SSD) are much faster, and extremely durable, that’s why SSDs are now the industry standard for ultra-reliable high performance storage,” said, Wu. “We have complete range of products for the storage needs. No other vendors provide you complete range of products or solution like us,” added Wu.

Today data protection and security play an important role in today's competitive world since loss of data can easily cause huge loss to both the company and the employees. Transcend offers a complete Security lineup product which are engineered to protect users’ sensitive data from falling into wrong hands. A recent study has revealed that about 47% organizations these days are facing breach of sensitive information due to loss of USB drives. In recent years, the use of high capacity compact storage devices has become commonplace, making data more portable than ever.  As a result, the number of stolen identities or trade secrets and other high tech crimes has also steadily risen.

“In order to satisfy the ever growing demand for secure storage in today’s digital world, our flash drive combines elegance and functionality with an attractive rotating cover that will never get lost. It features a unique sensor strip which allows users to access protected data by simply scanning their fingerprint. In a nutshell, we provided complete storage solution as per consumer’s requirement,” said, Wu.

Taking full advantage of the dual-channel technology, Transcend’s Ultra Speed series USB flash drives deliver read speeds of up to 32MB/s and write speeds of up to 18 MB/s. The outstanding performance dramatically shortens the transfer time, making it ideal for transferring large amounts of data such as music, digital photos and even Full HD videos.

Today any company’s growth mainly depends on channel structure and its policies. Channel always plays an important role in every sector. Transcend always follows the channel benefit policy. “Any partner is very important to us. We have structured partner, they are loyal and reliable. We always provide them more profitability. We always give equal space to our partners,” said, Wu.

“We wanted to focus on B and C-class cities of India because India lives in these class cities only. Another reason for adopting regional distribution system is to cater to the demands of these cities. We would go to these small cities because the company gets its business from these B and C-class cities. We wanted to make Transcend brand between Number one to two,” concluded, Wu.